Social media marketing is the future and is an ever-expanding realm of marketing. While social media marketing doesn’t follow the traditional values and ideas of marketing, many things still hold true. Leo Burnett once said, “Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read.” This saying embodies the future that is social media marketing.
Let’s dissect this saying Beginning with “make it simple” is appealing to a population that is generally busy. People are on the go and like the readers digest version of information. In marketing, as well as social media marketing, it is always important to keep things simple. People like to get the gist of an advertisement/info in one fell swoop.
The second part of the saying “Make it memorable” is yet another fundamental of marketing. Marketers as well as companies want to make sure that people remember them and/or their product. (There are many ways to make things memorable, but we will get in to that later.)
The next part “Make it inviting to look at” is taken care of by your social community as well as the social media marketing manager (SMMM). It is important for the SMMM to post inviting ideas and information about your product. This will invite people to communicate about your product, which in tern will strengthen social influence for your company and it's product.
The last part of the quote says to “Make it fun to read.” This is a no brainer. If you can’t make something appear to be fun to read, people will not want to read about your product. Also, followers of yours will be less inclined to read future posts/ advertisements.
By Rand Owens
'people are on the go'
ReplyDeletei agree and would take it a step further and say the mobile internet will play an enormous role in the evolution of social media. foursquare is only the beginning (as obnoxious as it might be)
Good Info on social media marketing. Your blog feature much of the same content that I have come to expect here.
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Event Marketing Agency
It is essential to add social media to your marketing mix and not totally depend on it as a single marketing strategy. Outsourcing the task to a Social Media Marketing Agency can help you gain a solid online presence.
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It is essential to add social media to your marketing mix and not totally depend on it as a single marketing strategy. Outsourcing the task to a Social Media Marketing Agency can help you gain a solid online presence.
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It is essential to add social media to your marketing mix and not totally depend on it as a single marketing strategy. Outsourcing the task to a Social Media Marketing Agency can help you gain a solid online presence.
ReplyDeletesee Https://buyrealsocialmarketing.com|try buyrealsocialmarketing.com
It is essential to add social media to your marketing mix and not totally depend on it as a single marketing strategy. Outsourcing the task to a Social Media Marketing Agency can help you gain a solid online presence.
ReplyDeletesee Https://buyrealsocialmarketing.com|try buyrealsocialmarketing.com
I believe that a social media consultant must be attuned to the company goals and aspirations if he or she is to represent them on their social media channels. I also think that outsourcing social media marketing is a good idea for a company looking to specialize in their core business. In any case, most businesses outsource marketing and advertising and I don’t see why social media marketing should be any different. You just need to be actively involved to ensure that you are represented in the way that you want
ReplyDeleteI believe that a social media consultant must be attuned to the company goals and aspirations if he or she is to represent them on their social media channels. I also think that outsourcing social media marketing is a good idea for a company looking to specialize in their core business. In any case, most businesses outsource marketing and advertising and I don’t see why social media marketing should be any different. You just need to be actively involved to ensure that you are represented in the way that you want
ReplyDelete